Premiering in the late summer of 1997, South Park took American pop culture by storm with its no-holds-barred examination of social and political issues and its lewd yet unique brand of cartoon humor. Created by Trey Parker and Matt Stone, South Park is the lynchpin of cable network Comedy Central’s original programming lineup. Centered around the lives of several kids in the small Colorado town of South Park (a place prone to odd and paranormal occurrences), the series presents itself in the form of crude animated drawings, yet the concept works, playing home to innumerable well-written shows filled with boundless wit, well-timed one-liners, and an endless array of politically-incorrect humor. Love it or hate it, South Park is a truly original animated series with relentlessly off-the-wall plot twists and comic relief. If you love oddball humor, then this is the show for you…

South Park mostly follows the exploits of four elementary school kids - Cartman (who’s overweight and sarcastic), Kyle (who dreams of eliminating his little brother Ike), Stan (who throws up at the sight of a girl he likes), and Kenny (who manages to get killed in every episode). All four attend South Park Elementary School where third grade teacher Mr. Garrison educates them with the use of a hand-puppet named Mr. Hat and cafeteria employee Chef McElroy (Isaac Hayes) dispenses his advice while periodically breaking into 70’s love songs about making love to women. South Park is the setting for numerous oddities such as alien visitors, a monster with a hand of celery and the leg of Patrick Duffy, and Big Gay Al’s Big Gay Boat Ride. South Park also hosts a number famous people from time to time, such as the Devil, Saddam Hussein, the Antichrist, Kathy Lee Gifford, Scott Baio, Tina Yothers, Elton John, and Jesus Christ - who has his own cable access show…

The South Park (Season 2) DVD features a number of hilarious episodes including the season premiere Terrance & Phillip in ‘Not Without My Anus’ in which Stan, Kyle, and Kenny do not appear (with only a short cameo by Cartman). Instead, the entire episode revolves around minor characters Terrance and Phillip (part of an April Fool’s joke since that day was the original airing of this episode). In the episode, Terrance must go to Iraq to rescue his kidnapped daughter while Saddam Hussein plots to invade Canada… Other notable episodes from Season 2 include Cartman’s Mom is Still a Dirty Slut in which it is revealed that Cartman’s father is really his hermaphrodite mother who impregnated another woman, and Merry Christmas Charlie Manson! in which the boys befriend escaped convict Charlie Manson (who learns the true meaning of Christmas) in this spoof of the famous Charlie Brown Christmas special…

Below is a list of episodes included on the South Park (Season 2) DVD:

Episode 14 (Terrance & Phillip in Not Without My Anus ) Air Date: 04-01-1998
Episode 15 (Cartman’s Mom is Still a Dirty Slut) Air Date: 04-22-1998
Episode 16 (Ike’s Wee Wee) Air Date: 05-20-1998
Episode 17 (Chickenlover) Air Date: 05-27-1998
Episode 18 (Conjoined Fetus Lady) Air Date: 06-03-1998
Episode 19 (The Mexican Staring Frog of Southern Sri Lanka) Air Date: 06-10-1998
Episode 20 (City on the Edge of Forever) Air Date: 06-17-1998
Episode 21 (Summer Sucks) Air Date: 06-24-1998
Episode 22 (Chef’s Salty Chocolate Balls) Air Date: 08-19-1998
Episode 23 (Chickenpox) Air Date: 08-26-1998
Episode 24 (Roger Ebert Should Lay Off the Fatty Foods) Air Date: 09-02-1998
Episode 25 (Clubhouses) Air Date: 09-23-1998
Episode 26 (Cow Days) Air Date: 09-30-1998
Episode 27 (Chef Aid) Air Date: 10-07-1998
Episode 28 (Spooky Fish) Air Date: 10-28-1998
Episode 29 (Merry Christmas Charlie Manson!) Air Date: 12-09-1998
Episode 30 (Gnomes) Air Date: 12-16-1998
Episode 31 (Prehistoric Ice Man) Air Date: 01-20-1999

Britt Gillette is author of The DVD Report, a blog where you can find where you can find more reviews of movies and TV series. Source: thedvdreport.blogspot.com/2006/02/south-park-season-2-dvd.html http://thedvdreport.blogspot.com/2006/02/south-park-season-2-dvd.html .

Reuters - Lehman Brothers is in talks for potential sale of its $40 billion portfolio of commercial real estate and securities in an effort to bolster its finances following costly credit-related write-downs, the Financial Times said in its online edition.

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A beaded handbag can make a great accent piece to your stylish clothing. They range from small, seed bead covered clutches to handbags made of larger beads that are perhaps a carryall, so you can match your sleek party dress with a black beaded clutch, or try a larger beaded handbag for your day in skimpy spaghettis, Hawaiian shorts and flowery flip-flops at the beach.

Beaded handbags can be bought at many bag and purse stores, as well as occasionally be found at accessories stores. Or you can go hunting for one at arts & craft fairs and crafters’ stores. You could even get a fun beaded handbag custom made for you by a bead crafter. Fear duplication no more. Just choose the design and the beads that you want and you’ll be set for a unique item. Beaded handbags can be works of art, too. If you like Native American art, why not try out a Native American beaded bag? This gives your outfit some culture and shows off your style.

Beaded handbags, earrings, bracelets and other accessories can be fun and trendy accent pieces for anyone of any age. Use a beaded handbag to add some fun and personality to your purse collection. You’ll look trendy while exuding your own personal sense of style. And if you are quite good with your hands, why not make yours even trendier by making it yourself? You can make full use of your artistic talents in creating unique signature pieces suited to your needs. I bet you played princess when you were small. Now, you can try to make your own style of adult bead handbag with a bead loom and some beads. These make fun accessories for yourself and great, thoughtful gifts for friends.

To get started, you can get a bead loom at many bead stores, as well as picking out the beads for the project. You’ll want a lot of beads that are the same size and type - use different color patterns to make your design. Patterns and instructions on how to make your bead handbag are widely available on the internet or in subject-specific books. Your bead loom can also be used to make bead bracelets and necklaces, which you could coordinate with your handbags to make a stronger fashion statement.

Let your imagination soar with new and old pieces alike. You can take an ordinary handbag which has been sitting unused in your wardrobe and bead it for a fun beaded look. Use the beads to sew a design onto the fabric to enliven an older, boring bag. You can save lots of money and always stay in style that way.

What if you do not have the time or the patience to do things yourself? Then my advice is to delve into cyberspace for some ready-made pieces. Make sure you have lots of time to browse. If you’re like me, you can just sit there hour after hour scrolling down the screen because there are simply too many wonderful creations to choose from. There are many beaded handbag designers on the internet, with styles ranging from the cool and fun handbag for a glittering party girl to more graceful editions for more formal, professional events. You can carry a beaded handbag to a formal or semi formal event to add a bit of your personality to your solemn outfit. There are even beaded crocheted handbags available, which add another level of texture to a beaded handbag.

Glen B. Porter provides readers with up-to-date commentaries, www.the-arts-magazine.com http://www.the-arts-magazine.com , and reviews for www.entertainment-articles-guide.com http://www.entertainment-articles-guide.com , music, movies and other related information.

AP - Eager to protect children from sexual predators, Nevada and other states across the nation are adopting laws that publicize the names of offenders on the Internet.

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In the World of Collecting Science Fiction and Fantasy hardcover books it’s all about Condition.

Valuing a book as a beautiful object implies that the condition of the volume is important. A pristine, like-new copy is far more pleasing than a volume that has been misused, battered, and abused. A dust jacket which is dirty, torn or sun-faded loses some of its aesthetic value much like a disfigured painting or a chipped statue.

All booksellers agree that the single most important factor in determining the value of a book is condition. Like any other item we collect; be it stamps, comic books or Polia Pillin ceramics, condition is the key to an object’s value. In the world of Science Fiction and Fantasy book collecting, all things being equal, a book, in order to possess the highest value, should be as close as possible to the condition it was in when first published.

Evaluating the condition of a new book is a fairly simple process but don’t assume that just because you’re buying a book newly on the market that it’s in “new” condition” All too often I have picked up a new SciFi or Fantasy book and found that it’s been damaged in shipping or mistreated by potential buyers or bookstore staff. A new condition book should be crisp and fresh without any discernible flaws. There should be no ware, rubbing, marks or blemishes on the corners or pages. The dust jacket, if there is one, should be bright with no chips, dents or tears. It should be in the same pristine state as when it first came out of the publisher’s warehouse.

Evaluating older books is a bit more difficult. There is, unfortunately, no standardized system for determining the condition of an older book. There are, however several standard categories of condition which is used by book collectors and dealers alike. Judicious collectors generally confine their acquisitions to the upper end of the condition spectrum, assuring that each book they choose to add to their collection is judged to be very good , “fine” or “as new/very fine”. Regrettably, due to the subjective nature of these ratings the terms have been applied with considerable variation by both collectors and dealers. Even the Antiquarian Bookseller’s Association of America (www.abaa.org) has little to say on the subject.

The condition of a particular addition to your collection is entirely a personal choice. Of course the general rule of thumb is always; get the best condition copy that you can afford, assuming it’s reasonably priced. Some collectors, however, prefer to keep all the volumes in their library up to a certain standard, for instance; “fine” condition and above. Others are willing to accept a copy in lesser condition with the expectation of finding a better copy later, or if they believe it may be a long time before they have an opportunity to find a copy in a better condition. There is no “right” answer just as there is no “best” author or theme for your collection.

A Word on Dust Jackets

In the early Twentieth Century two industries converged to change the nature of book collecting entirely. The advent of color lithography in the early 1900s coincided with the growing realization in the publishing industry that the plain dust jackets, originally developed simply as book protectors, were an excellent tool for advertising the book and its author. By the early 1920s dust jacket design evolved into a sophisticated sales tool for publishers. The cover of the jacket became a canvas for beautiful illustrations designed to attract potential buyers while the inner flaps and back of the jacket played host to reviews, notes about the author and advertisements for other titles from the publisher. By the middle of the century the dust jacket had become an integral part of the book itself. For any collector of modern hardcover books the most important element in determining value is the condition of the dust jacket. Practically speaking, a modern Science Fiction or Fantasy hardcover without its dust jacket is of little or no value.

Condition is arguably the single most important factor for determining the value of a book. Every beginning collector should take the time to understand the practical working definitions of condition before investing more than a little money acquiring items for their collection. I highly recommend visiting a reputable bookseller in your area, so that you can learn first hand what books in various conditions are supposed to look like. Talk with them, ask questions. Most people love to talk about what they love and book vendors are no exception. Attend an antiquarian book fair, if at all possible, where you can talk with collectors and sellers alike. A little knowledge can go a long way. By understanding how the condition of a book is determined you’ll go a long way in being able to determine its value. Before long you’ll be well on your way to building a treasured and valuable collection.

Alan Chudnow has been collecting books for over 30 years. He was one of the original partners in Dangerous Visions; a speculative fiction bookstore in Calif. SF Bookworm is a Blog concerning Science Fiction, Book Collecting and more. Come visit and join the conversation at sfbookworm.collecting.com http://sfbookworm.collecting.com .

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The future is the result of the past. This stands true enough if considered in context of your financial history. An error committed in the past may hamper your present financial position. Bad debt is also one of those situations which are a result of past disturbances in your financial life. It holds back your privilege of borrowing money in the future. But when bad debt unsecured loans are there, you can still satisfy your personal needs by availing easy fund from them.

Bad debt unsecured personal loans are a perfect solution for people having bad credit history. This justifies that you can avail these loans even if you have a case of arrear, defaults, CCJ, bankruptcy etc. You will get these loans with a low rate of interest and easy repayments because of your bad debt so that you can make prompt and timely repayment.

Bad debt unsecured loans are personal loans that are available without putting any collateral. That means you are free from putting any security against the loan amount. With Bad debt unsecured personal loans you have no risk to offer.

With a bad debt unsecured personal loan, you can gain an amount ranging between ?1000- ?25,000, with a repayment of 1-7 years. The interest rate is charged depending upon your loan amount.

A bad debt unsecured loan can let you perform various tasks. You can avail this loan to consolidate your debts, meet wedding, medical or educational expenses, holidaying, home improvement, buying a home or car etc.

Getting a bad debt unsecured personal loan is not at all a difficult task. Online lenders can get you loan in a very fast and convenient manner. All you need to do is to go online and fill an application form provided by them. The application will ask for certain details like your employment details, personal identity proof, residential proof and yes, your credit score. You will be required to show your credit score to let the lender know about your financial circumstances. If you do not know your credit score, you can send a request to the UK credit check agencies to run a credit check on your name. This way you will come to know about your credit score. With these few points, you can easily avail bad debt unsecured personal loans.

Bad credit unsecured personal loans not only offer you money at low rates but also gives you a chance to improve your credit score. This increases your chances of getting any type of loan in the future.

Tim Kelly is an expert in finance having completed her LLM in Finance (Master of Laws in Finance) from Institute for Law and Finance at Frankfurt University. He is currently working with BadDebtUnsecuredLoans as a financial advisor. To find bad debt unsecured loan, bad debt unsecured personal loan, bad debt business loan, bad debt fast unsecured loan in UK that best site’s you need visit www.baddebtunsecuredloan.co.uk http://www.baddebtunsecuredloan.co.uk

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Once a man is in his mid-forties, he will eventually start to be concerned on the next stage of life, which is death. As a result, his apprehension of being next among those he knew who have passed away will eventually lead to several symptoms of which is often times referred to as “mid-life crisis”. This particular phase in a man’s life is called male menopause or medically known as “andropause”.

Loss of energy and fluctuation of man’s virility level are just some of the most notable indicator of andropause. This is because of the alteration of the production of male sex hormones. Generally, this problem occurs to a man during the age of 45 up to 55.

Actually, andropause are two distinct stages that occur among males and are most of the time considered as one. As a matter of fact, mid-life crisis and andropause are associated with each other because mid-life crisis occurs to men between the ages of 35-45 years, which is before the andropause phase.

On the other hand, andropause may occur early depending on the person will respond to his mid-life crisis; and may also be delayed if that particular person maintains a healthy and active lifestyle.

Another symptom of andropause is the irregular loss of vitality. Meaning that particular person may be more irritable, significant loss of sex drives and the most notable is depression. Though most people consider these occurrences as normally caused by aging. In the field of medicine, andropause had become a disorder rather than a normal phase in a man’s life. That is why medical science is constantly finding ways to solve this problem.

The predicament that usually occurs in a man’s life called andropause is not inherited nor is it natural to all men. That is because, unlike menopause - a predicament that occurs on women on the same of the same age - andropause can be avoided and treated.

Stress is also one of the major factors that trigger andropause. Psychological stress and physical stress can lead to too much alcohol intake in the body and cigarette consumption. They can greatly aggravate the symptoms of andropause.

Usually, the result of malnutrition or nutritional deficiency of the man’s body can lead to andropause. Symptoms such as nervousness, memory loss and low sex drive could be attributed to normal aging or shortage of chromium.

However, not all men can experience the effects of andropause. Such crisis is considered by some as an insult to a male body. That is why, having a healthy lifestyle is the main weapon in order to avoid or minimize the effects of male menopause.

Nelson Howe is a writer for www.malemenopausehelp.com http://www.malemenopausehelp.com , where you get information on the truth, dealing, and treating it.

AP - Here’s a mind-bending idea: The U.S. military is paying scientists to study ways to read people’s thoughts. The hope is that the research could someday lead to a gadget capable of translating the thoughts of soldiers who suffered brain injuries in combat or even stroke patients in hospitals.

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When you are looking for a new job, advice on how to evaluate and negotiate an appropriate starting salary is invaluable. We’ve teamed up with acclaimed salary negotiation expert and author, Jack Chapman, to bring you practical advice on negotiating a proper starting salary.

Five simple starting salary rules:

Rule #1) Postpone talking about starting salary until there’s an offer on the table
Rule #2) Let the other person name a figure first
Rule #3) Repeat their starting salary offer and be quiet
Rule #4) Share your researched starting salary range and establish your individual value
Rule #5) Clinch the deal and deal some more

Starting Salary Rule #1 - When to Discuss Starting Salary

There’s not much point in discussing starting salary unless you’re sure you’re going to get an offer, make sense? But more than that, it’s not to your advantage to talk about your starting salary. When an employer asks what are your salary requirements? or what are you currently earning? they are gathering information on your likely expectations. There are maybe two or three right answers to this question and more than 20 wrong ones. Too high and you’re screened out, too low and you’ll lose money in the initial offer, or you’ll be eliminated as under-qualified based on your low salary requirements.

The proper time to discuss your starting salary is after the job position has been defined and you are sure the employer understands what you are bringing to the table.

Until then, a good postponing phrase would be, All I’ll require is a competitive salary. I will likely be using PayScale and other resources to help determine that — as I presume you will, too. So I’m confident the starting salary will take care of itself, if I’m the right person for the job.

Starting Salary Rule #2 - Who Goes First

When they’re ready to make an offer, here’s a second piece of timing advice: don’t haul out your research too soon! When it comes to discussing your starting salary, let the employer go first. That way you have a firm starting point that you can be assured of, when it is your turn. Generally, you’ll want to bump the starting salary up 5-10% or more. But, in the worst case scenario, if they go first, you certainly won’t get less than their initial offer. Additionally, there is always the chance that they will exceed the starting salary figure you were planning to mention.

NOW do you show your salary research? NO…. Not yet.

Starting Salary Rule #3 - Repeat The Offer And Be Quiet

Once they go first, you respond by repeating their starting salary offer and remaining silent. If they have given you a low-ball offer, and they know it, now is the time for them to increase their offer. Okay, I’ve heard the offer, I’ve greeted it with silence, now do I get to use my salary report?

Maybe…

Starting Salary Rule #4 - Share Your Researched Range and Establish Your Individual Value

If you are reading this article, you have probably done some research about what your salary should be. If you haven’t or want more accurate and reliable salary information, complete our brief salary survey to determine what the average salary and salary range is for your new position.

Now that you have the salary information necessary for negotiating, I want you to learn the value of having PayScale salary report in hand. The best way to leverage a PayScale salary report for a successful negotiation is to set your own expectations about how you will use your report. Know what information your report contains, and especially know what the data represents - what is behind the numbers - before taking it to the boss or a potential employer.

When you compared your research with your offer, you were either under market, over market, or right in the range. If your salary research indicates that the offer is below the range for your specific job and responsibilities, now is the time to share your research with the employer and discuss how the employer arrived at his/her estimates. Often you will find some points of disagreement on which to negotiate an increase.

Keep in mind that the employer will likely view compensation data differently than the employee. Two common points the employer may wish to discuss are the sources used to obtain the data in the report, and whether the data in the report matches your job profile, the company profile, and job location.

Finally, when a company wants to buy your time and effort, remember it’s a human being who makes the decision. It isn’t a cut and dried assessment; it’s a rational-emotive process that takes into account many factors that aren’t always fair or logical. Your awareness of these factors can greatly improve your chances for improving your salary.

Starting Salary Rule #5 - Clinch the Deal and Deal Some More

Finally, you receive a salary that you can live with and is fair. Do you sign it then? Well, yes and no. Yes, you now have a firm base to agree to, that you know you will be happy with. But, don’t stop! It is now time to put your attention on the other factors of the salary-equation gold mine.

Betsy Ribera is the Vice President of Consumer Marketing for PayScale, Inc., a market leader in online compensation information, providing access to accurate compensation data for both employees and employers. With the world’s largest database of individual employee compensation profiles at her fingertips, Betsy provides immediate and precise insights on the job market.

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Regardless of how bad a consumer’s debt is, they have a handful of options in order to reach their ultimate goal, a debt free life. To be released from your debt, you will have to consider two important aspects, the amount of debt and the type of debt in order to carefully sketch out your plan the best way that will best suit you.

To receive professional free counseling, simply fill out our form and we will help you choose the most appropriate option to become debt free in the shortest amount of time.

The following are several ways to achieve debt solution:

* Self Repayment Plan
* Debt Settlement
* Debt Consolidation
* Debt Consolidation Loan
* Credit Counseling
* Credit Union
* Home Equity Loans
* Insurance
* Credit Cards
* Bankruptcy (leave it as last resort)

Self Repayment Plan

Starting this type of plan will need a lot of control from the debtor and also a great ability to restrain yourself from any unnecessary expenses. Budgeting is going to be a very important tool during this process, because it will allow you to control your expenses.

This plan will let you do everything on your own without the help of a consolidation program. You can also set an automatic payment with your bank so that you are obligated to pay.

Debt Settlement

Through out this process, a debt settlement agency negotiates with your creditors with the purpose of reducing your debt for as much as 60% to 70%. Always remember to ask for their fees policies, to avoid unpleasant surprises.

Debt Consolidation

Within this process, you will need professional counseling. In debt consolidation, all of your debts get consolidated into a single amount. Following this, a counselor negotiates with your creditors in order to reduce your debt by 40% to 50% as well as your interest rates.

Debt Consolidation Loan

This method allows you to combine all of your debt into one loan account. The main objective is to reduce the monthly installments by reducing the interest rates or extending the payment time period.

Credit Counseling

Credit counseling agencies work with payment plans that have the lowest interest rates possible. All of your payments go to an agency which in turn pays all of your creditors. Following this kind of plan, will help you become debt free in 4 to 5 years.

Credit Union

Almost all credit unions have very low interest rates for loans. You can find out more information on all requirements needed in order to apply for membership where you are currently working.

Home Equity Loans

This type of loan allows people to borrow money against the value of their houses. Most of these loans offer low interest rates and short payment periods.

Insurance

Although it is not very common, you can borrow money from your life insurance policy at a very low interest rate with the intention of fixing your debt problem. You will not have to repay this loan. All benefits will be reduced, but that will be all.

Credit Cards

The usage of credit cards can bring about some benefits. One positive aspect is that it gets you lower interest rates on a loan and a useful credit rating that will surely give you advantages among others. With low interest rates on a consolidated loan, you can set up a comfortable payment plan that will lead you to be debt free.

Bankruptcy

Here, we present you the last option that anybody should take into account, bankruptcy. People are not aware of the consequences that this method brings forth. Bankruptcy generates a harmful impact on your credit report for the following ten (10) years. For instance, your capacity of getting a new loan for almost anything will be null.

Following any of the methods explained above will surely lead towards a debt free life.

Check these links to learn more:

www.commercialdebtcounseling.com/company-profile.shtml http://www.commercialdebtcounseling.com/company-profile.shtml

www.commercialdebtcounseling.com/businessbenefits.shtml http://www.commercialdebtcounseling.com/businessbenefits.shtml

James Banks is a contributing writer to www.commercialdebtcounseling.com and is currently writing some special articles to guide business on how to manage debt and avoid bankruptcy.

AP - Kelly Johnson snips pieces from a blood-stained, blue-striped shirt, then swabs the neck and armpits for sweat. Down the hall, Samantha Glass watches as a chemical reaction reveals a fingerprint on a juice bottle.

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Home insurance in UK provides a sense of security in you that your home is safe. If you wish to buy a home insurance in UK then the cheap home insurance quote available in UK can be of prime need for you.

Although home insurance can be quite expensive depending upon the value of your home but if you want to get home insurance quote in UK at cheap rate then you will have to keep some factors in your mind. Cheap home insurance quote in UK is purchased by people for saving their home against any loss or disaster which might be beyond their capacity to bear in the happening of any event. Home insurance quote in UK is generally given by insurance companies at cheap rate depending upon some facts like the deductibles paid and safety measures installed in your home. If you are residing in a home which is near to the fire station and police station then insurance provider will prefer to offer cheap home insurance quote in UK because it reduces the risk of danger from theft. Payment of higher deductibles can also make you available the cheap home insurance quote in UK.

Quote for cheap home insurance in UK gives protection to your home in case of calamities like hurricane, earthquake, and any other sudden natural disaster which might cause unbearable losses and damages to your home. Even sometimes incidents like riots, vandalism, and malice acts can be very disastrous for your home. So instead of living in danger it is better if you take some home insurance policy after studying well the home insurance quotes at cheap rate.

Another way of getting cheap home insurance quote in UK is to take your home insurance from the same insurance provider from whom you have taken your any other insurance policy. In this way you can not only get cheap home insurance quote in UK but might also get discount with your policy.

Insurance providers in UK provides quote for cheap home insurance on the internet. Online availability of cheap home insurance quote in UK has removed your tension to search about the best policy of home insurance. Insurance companies will provide you all the information online which you might need when buying a cheap home insurance quote in UK. Hence in UK internet is the best mode of searching about the cheap home insurance quote. From innumerable online quote for cheap home insurance in UK you can compare and choose the best one for yourself.

Henry Bell is an author who can certainly identify the kind of insurance that you will need. He is proficient in the insurance world; he is an MBA(finance) from University of Oxford. Insuranceb.co.uk endeavors to find the best possible deals for its customers. To find cheap home insurance quote in UK, car insurance, travel insurance, home insurance, van insurance visit www.insuranceb.co.uk http://www.insuranceb.co.uk

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In part one of this series, we talked about marketing being all about telling stories. As a marketer, I tell my client’s stories to their customers. And yes, I do it because I enjoy it - but I also do it (as does every other marketer) because consumers demand it.

So, if marketing = story telling, does that mean that all storytellers are marketers?

Yes, it does.

It doesn’t matter whether you are in a “marketing position” or not - the fact is, if you have an idea you want to spread or a story to tell, you’re a marketer.

It sounds like it should be pretty easy, then - tell stories, people buy your stuff - what could be easier, right?

Unfortunately, it’s a little more complicated than that.

The challenge starts with people’s perceptions and belief systems. That’s why 2 people can look at the exact same thing and have completely opposite opinions about it.

An obvious example of this phenomenon can be seen in any parking lot in America. If cars were really all about getting from point A to point B, we wouldn’t need more than a couple different models to choose from.

But car manufacturers tell a story - some cars are “practical” while some are “environmentally friendly.” Some are “utilitarian” while others offer speed or luxury.

And the person who claims she needs a car for transportation to and from work - but “wouldn’t be caught dead” in one type of vehicle or another - has simply believed the story that auto marketers have told her - the type of car she selects will align with her perceptions and beliefs about the world.

Perception, as they say, is reality.

It’s why all products don’t appeal to everyone. Take diets, for instance. Many people want the exact same thing - to lose weight, get in shape and feel fit and healthy.

Yet if everyone’s perceptions were identical, there would be no need for 90% of the hundreds of diet bestsellers on the bookshelves. The diet someone chooses - or the car they drive - or anything they purchase fits with their perception - how they see the world.

If you want to attract bees - put out the honey! As a marketer, one of my most important goals when I’m working with a client to develop their marketing plan is to help my client determine who their best customer is, and how we can best market to those customers.

As we’ve seen - not every story will resonate with everyone. The trick in telling authentic stories is to frame your story so that it hits home with your specific customer group - the customer whose way of seeing the world aligns best with the story you have to tell.

Find those customers, tell your story using language that reinforces the way they see the world - and watch your sales grow!

© Copyright 2006 Carolyn Melberg

AP - His Olympics looking lost, Michael Phelps decided to flap those gangly arms one more time. Milorad Cavic, inches from spoiling it all, glided along just under the surface, convinced he had won gold. But it didn’t matter who was fastest. Just first.

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The summer has finally arrived. This year, you are excited because you are going to buy your first motorized boat. But before you take off across the river or lake, whether it is for joyriding or fishing, there is a mandatory boating equipment list in the United States. If living in a different country, please check online for changes/additions to the following requirements.

The waterways are supervised by police and they will stop you to do a boat check. Best to be prepared!

Required Documents: Have your boat ownership registration papers and photo identification with you at all times, whenever you go out in a boat.

Life Jackets (Personal Floatation Devices): A life jacket is a jacket or belt that helps a person to float in the water and prevents a person from drowning.

Every person on a boat must wear a life jacket. They have to fit right and be the correct size. Children have got to wear a life jacket at all times. Never put an adult life jacket on a child.

If the boat is 16 feet and longer, then it requires having a minimum of one life-ring or floating cushion. If there is an emergency and someone is at risk of drowning, then the life ring is used.

Fire Extinguisher: All boats that have an engine and/or fuel tank in an enclosed compartment must have a fire extinguisher that does not have an expired date on it. If it has an expired date on it then it might not function properly in an emergency.

Emergency Signals and Noise Making Devices: All boats require functioning distress signals whether it is red flares, distress flags, or orange smoke. A good Horn or whistle is also needed. You can use a hand-held whistle for small boats but the larger boats need a horn that can be heard a good distance away.

Boat Lights: It is very important that the lights on your boat be put on properly according to size and class of your boat. These lights are a signal to other boat operators as to whether your boat is anchored, sailing or motorized.

Green Light- shows directly in front to 112.5 degrees down the right side (known as starboard) of the boat.

Red Light- shows directly in front to 112.5 degrees down the left side (known as port side) of the boat.

White Masthead Light- shows in the whole 225 degrees that is covered by the total area of both of the Green and the Red lights together.

White Stern Light- shows at the back of the boat to 67.5 degrees on both sides of the stern. This gives a total area of 135 degrees..

To avoid really nasty fines from the authorities, ensure that you always do a check of all the required equipment. Before taking off in your boat, make sure that everything is doing what it is suppose to do.

By: Kathryn Ali

Copyright boating.actual-facts.com http://boating.actual-facts.com 2007

Kathryn Ali is the Author and Owner of www.boating.actual-facts.com http://www.boating.actual-facts.com

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